Luxbox has come on board to handle world sales on “Ashes” (Ceniza en la boca), directed by Diego Luna, which has its world premiere in the Special Screenings section at the Cannes Film Festival.
The drama centers on Lucila. She leaves Mexico with her younger brother to reunite with their mother in Madrid, who left a few years earlier chasing a better future. When they finally arrive, the bitter, suffocating reality that awaits them proves far harsher than Lucila had imagined. Still, she is determined to make the most of this fragile new life.
The film stars Anna Diaz and Adriana Paz, who shared the Cannes best actress award with Zoe Saldaña, Selena Gomez and Karla Sofía Gascón for “Emilia Pérez.” The screenplay is by Abia Castillo, Diego Rabasa and Luna, adapted from Brenda Navarro’s novel.
Luna said, “This film is the result of a creative journey of independence and great freedom. Having Luxbox on this production team is a dream, we couldn’t be in better hands. Joining their catalog is a privilege for all of us working on ‘Ashes.’”
Fiorella Moretti, CEO of Luxbox, said, “We’re thrilled to be joining Diego Luna and his team on this deeply moving film. What struck us most is the luminous presence of Lucila, a character who carries both fragility and strength, offering a rare and intimate perspective on migration within Europe. Adapted from Brenda Navarro’s remarkable novel, the film captures something profoundly human and often unseen, and we’re confident it will travel widely and connect with audiences around the world.”
The DOP is Damian García, and the editor is Sofi Escudé. The art directors are Hania Robledo Richards and Asier Musitu, and costume design is by Gabriela Fernández.
The production companies are La Corriente del Golfo, Animal de Luz Films, Inicia Films and Perro Azul. The producers are Inna Payan, Valérie Delpierre, Luis Salinas, Diego Rabasa and Luna. ICAA provided support.
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